How Dealer Rewards works, The process:Membership to the Dealer Rewards Platform and Program is customized to your dealership. |
|||
| A brochure and other marketing materials informs Customers about the Rewards program features and benefits.
Our state-of-the-art data mining processes means there is no need for the use of expensive equipment such as scanners, bar code readers or printers. |
|
||
| Customers are provided key tags and an ID card as a means of branding the dealership. If the customer does not provide the ID card or key tag at time of servicing, NO Problem. All parts and service transactions are imported to the Dealer Rewards System from the DMS once a week and rewards members spending are uploaded to the appropriate customer rewards accounts. The success of the dealership Customer Retention Loyalty Program is not based on staffing or equipment. |
|||
Based on qualified purchases, a pre-determined % of dollars spent in the fixed operations department will be assigned to both a service and sales customer rewards account to be spent on future service and new or pre-owned vehicle sales. Maximum levels are set/established by the Dealership.
The focus of the Customer Loyalty Retention Program is to provide the Customer with a financial motivation to return to purchase future products and/or services.
The goal of maximizing your revenue to cover monthly fixed operation costs are suggested to improve within this business framework, as the Customer is required to spend all the earned dollars / credits at your dealership(s). A successful Customer Loyalty Retention Program rewards the Customer in direct proportion to the dollars spent at your dealership(s). Vehicle purchases are always excluded from earnings.